At its Wonderlust event, Apple formally unveiled the new iPhone 15 series, which will be available for preorder on September 15
Similar to previous year, there are three different iPhone 15 models: the standard iPhone 15, the bigger iPhone 15 Plus, and the iPhone 15 Pro and iPhone 15 Pro Ma.
The pricing / configuration page for the basic iPhone 15 with 128GB of storage is currently available on Apple's website for $799 in a range of colours.
The price increases by $100 for each additional 256GB of storage, and costs $1,099 for the maximum 512GB configuration.
The iPhone 15 Pro Max will set you back a higher $1,199 when purchased directly from Apple if you want the iPhone with the most, well, everything.