The biggest surprise with the iPhone 15, which will be released on September 22nd, is that it did not hike prices, recognising the global smartphone decline.
Huawei increased its target for second-half shipping of the new Mate 60 series smartphone with satellite capability by 20%.
Apple did not present any major surprises, as shares fell 1.7% following the event.
According to an Apple executive, the company employed machine learning to recognise a person in the frame, allowing users to instantly or later via the Photos app convert a photograph into a portrait.
Apple also debuted new watches, including the Series 9 Watch with the "double tap" feature.
The 48-megapixel camera on the iPhone 15 Pro and other models will both be brighter, and their batteries will be made entirely of recycled cobalt.
According to Apple, the iPhone 15 and the AirPods Pro charging case will both support USB-C charging cables.
The change reflects European regulators' standards for USB-C and permits the use of the same charging cables that are now used for iPads and Macs.